Alantra has acted as exclusive financial advisor to Stockfiller and its shareholders in connection with the investment by Bridgepoint Growth. Stockfiller’s co-founders Jesper Jannesson, Christopher Jonsson, and Mathias Paulsson will reinvest significantly alongside Bridgepoint and continue to lead the business.
Founded in 2015, Stockfiller has built a unique position in the grocery value chain as the digital platform enabling stores to procure goods directly from suppliers. Today, the platform serves thousands of buyers, representing over 80% of grocery retail stores in Sweden. Hundreds of active suppliers sell through the platform, ranging from small-scale local brands to some of the largest FMCG brands in the world. Almost SEK 3 billion of gross merchandise value passes through the platform annually, and the company recently surpassed a massive milestone of SEK 12 billion in total GMV since its inception.
Bridgepoint’s investment will provide growth capital and strategic support to accelerate Stockfiller’s next phase of development. This includes deepening penetration of the Swedish market, broadening the platform’s product offering with new capabilities, and pursuing selective M&A to strengthen Stockfiller’s position as the central operating system for grocery procurement, in Sweden and beyond.
Daniel Lilliehöök, Managing Director at Alantra, said: “We are very pleased to have advised Stockfiller and its shareholders on this important transaction. The Stockfiller team has built a highly differentiated vertical software platform addressing a large, structurally under-digitized segment of the food and grocery industry.”
This transaction marks Alantra’s third Nordic Software transaction over the past three months, following Intera Partners’ investment in WiseNetwork and Amplio’s sale of Multisoft to SEB Private Equity. Together, these transactions reinforce Alantra’s momentum in Software and broader Technology, building on close to 20 Technology transactions completed over the last six months.

